True Direct Response Radio

Pay Per Lead Radio.com can also help you save money on National or Regional TV advertising. Similar to our efforts on radio, we can create a television spot and air the spot on satellite and cable television and generate leads and calls for you at a price which makes testing television ads less risky.

Cable and satellite providers have unsold media just like radio. We work with these providers, and with networks direct, to secure unpaid TV advertising space.

As with radio, these leads or calls will not be cheap. And a direct response TV advertising campaign would still require a significant investment to create an advertisement and reserve media placement. TV spots can cost between $5,000 and $15,000 to produce. You could probably find a cheaper option, but we would want the TV sales folks to have interest in running it. They arent going to run a home video produced spot to a national audience. And in order for a station or network to pick up the offer, you will need to have money to spend, should you generate leads. TV ad space is very expensive, so they like to have offers with potential to make them money.

If you have a spot that is working, we are happy to run that spot with a unique phone number. It may still require some editing. Our spots need to be trackable to our media buys.

If you arent interested in paying for leaads, you could also look at remnant TV advertising. Due to relationships with these stations we can purchase discount media and run your spot like a traditional media buy.

If you are looking for a smaller test of $5,000-$15,000, radio may be more up your alley.